Tuesday 2 November 2010

Feedback 1/11/10

Some good progress group - however - all research should be done - are you doing this for homework?
all research should have been done by now -
a) branding - also include some research on artists logos and brands too!

b) Remember to link the demographics and psychographic theories and ideas to DEFINE WHO YOUR TARGET AUDIENCE IS!!! Define your target audience clearly.

C) Make sure that any research is linked back to YOUR PRODUCT! Otherwise it isnt relevant research
Some good stuff here - but not enough and not enough detail for A2! See the example blogs on the Advanced Portfolio Blog.

PLANNING:

a) Now you need to define THE BRAND IMAGE - of your artist
b) remind us of your target audience and explain how this brand image will appeal to them
?
c) Now include videos that inspired you - storyboards, animatics, props lists, casting shots and location shots/scouting, shooting schedules, risk assessment sheets for shoots etc...

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